When you think about the time involved in searching for the right jewelry at local stores it makes perfect sense to buy it online instead. You might be hesitant to spend that kind of money on the Internet, but the fact is you will get better prices and a better selection if you expand your horizons.
World Wide Selection
Head to your local jewelry store and all you will find is what the vendor stocks. That selection is limited by the franchise or the storeowner’s credit limit. Sure, there some stores offer a reasonable variety, but no brick and mortar location can hope to match what is found online.
When you look for jewelry online you have access to everything. No matter where it is manufactured, it will be available to you. You don’t have to travel to Australia to get opals or to Africa to find diamonds, someone else has done the work. All you have to do is find a vendor you can trust, and you will get the best prices as well.
Evaluating a vendor’s reputation can be a hassle if you purchase locally. You need to depend upon word of mouth and complaints to the Better Business Bureau. If you are lucky enough to know someone who has recently purchased jewelry that is similar to what you want, you can ask them about their experience, but beyond that, you are on your own.
Online you will find reviews for just about everything. In fact, if you can’t find any reviews about a particular company, you should probably be wary. Many review sites help people evaluate their experience in an unbiased way. Find such a site and use it. Look for consistently good reviews not just one or two positive comments. Avoid purchasing from any business that has too many bad evaluations.
Try to resist the urge to browse around. By sticking to your plan you have the best chance of getting what you want at a price you can afford. Check prices with 2-4 different sellers and make sure that the items you are pricing are equivalent. For example, if you are buying solitaires all the stones should be the same size and quality and the materials used to mount and set the stones identical.
Add in the cost of shipping, insurance and taxes. Consider looking around for promo codes, online coupons, which may give you additional discounts. With these added in, you can make the most informed decision and buy exactly what you wanted and get a good deal as well.
Buying fine jewelry online may seem a bit intimidating at first, but by using all the tools the Internet has to offer, it is both fun and safe.